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NEWS FLASH.. No more Athearn Blu Box

3434 Views 19 Replies 8 Participants Last post by  stationmaster
Just got this in from



Effective immediately, we here at Athearn have made the difficult decision to discontinue the production of our Blue Box line of kits. There were several factors that contributed to this extremely challenging decision however, the primary issue revolved around affordability and ensuring that our Blue Box kit pricing remain aligned with what the market can bear. Unfortunately, due to increased manufacturing and labor costs it has been determined that we are no longer able to continue offering kits at competitive price points as compared to our already assembled products.

For over 50 years the Athearn Blue Box kits have been sold worldwide, bringing happiness, joy and excitement to thousands of model railroad enthusiasts. Your passion for these products has allowed us to thrive and grow into the industry leader you still support today, and for that we are eternally grateful. Moving forward this will allow us to dedicate more resources to new and exciting projects in our Ready To Roll, Genesis and Roundhouse lines for another 50 years, or more.

We will continue to support all service and warranty needs on Blue Box kits from our headquarters in Long Beach, California. You can find our contact information here.

The Folks at Athearn.
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WOW, talk about a shot to the gut! I have always enjoyed kit work with Athearn and now this......yes an era is passing and it truly is a sad day indeed. Now hopefully we all can attack our local hobby suppliers and get great deals on discontinued Blue Box Kits. Or am I just too wishful!:eek:hwell::eek:hwell::eek:hwell:
It has started!

Went to see my kids in St. Paul/Minneapolis and the kits are flying out the door. i picked up 2 SF cattle cars and some woodland scenic stuff and the guys said that they had sold about 15 kits in the last week. So don't hold out for any price reduction cuz it just won't happen. :eek::eek::eek:
RTR it the wave of the future!

Athearn RTR stock looked pretty impressive both physically and financially. Of course its not like building your own and I'm just too old school. Hey Bob, did you say 3,000! I thought so!:thumbsup::thumbsup:
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